Sussan, F. . . and Nakagawa, H. . . (2023) “Do People Perceive Products Differently When Buying for Self-versus for Others? Malleable Brand Personality in Gifting”, European Scientific Journal, ESJ, 21, p. 140. Available at: https://last.eujournal.org/index.php/esj/article/view/17178 (Accessed: 29 January 2026).